What is Successful Search Engine Optimisation – SEO?
Search engine optimisation (SEO) is where we aim to help your website rank better in Google for agreed keyword phrases. To do this we undertake various activities each month to try and help your website rank better in Google than other websites competing for the same keyword phrases.
SEO can be compared to exercise. By this we mean that it takes time to get fit but once you are fit then your fitness is easier to maintain. SEO is the same; it will take time to get a good ranking but once you have a solid ranking it is easier to maintain that ranking. That said if you suddenly stop then your ranking will deteriorate just as your fitness would if you stopped exercising.
Due to the on-going work required for SEO we make a monthly charge related to the keywords that you want us to target. Whilst SEO is an optional extra, in our opinion it is one of the cheapest forms of marketing that any business can undertake and therefore should be considered by most businesses. We do not tie you in to any type of contract, you can leave whenever you like!
Our Simple Pricing Structure
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| Metadata Creation | |
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| Directory Submissions | |
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| XML Sitemap | |
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| Google Analytics | |
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The Results
No honest web company can guarantee to get you to the top of Google, or to keep you at the top of Google, but we help many clients with SEO whilst also using the same strategies for our own websites.
If you would like us to show you examples of results for other happy clients then please get in touch and we can show you a large number of websites ranking for popular keywords in Google.
How The Process Works
Content Analysis – The content that is contained within your pages will be assessed by our SEO experts. This means that we will advise and potentially re-write some of your pages to ensure that those pages contain the right text and data to ensure your site is relevant to your desired search terms.
Keywords – We discuss your business with you and help you to choose the keywords which have most chance of being used in search engines.
Back Links – Unlike many company’s offering back links from other places on the web to your site (which is one of the key elements of helping your site climb the search engine rankings), we don’t use automated techniques which involve spamming, we use real people placing links on sites which are current and up-to-date.
Keyword Analysis – We help you to choose the best keywords possible for your site by analysing your business and website.
Metadata Creation – What goes into the background information of your site also has an impact on your search positioning and ‘findability’. We analyse what you need.
Directory Submissions – Having back links placed to your site within online directories, which provide useful categorisations of websites for internet users, can boost your search engine rankings.
XML Sitemap – A sitemap on your website is important from a search engine perspective as search engine spiders use it in their instant analysis of a site. We’ll assist you in building the best possible.
Google Analytics – Crucial to knowing what’s happening on your site and what people are doing when they get their is analysing your traffic. We help you understand Google Analytics, one of the best free tools available for doing just that.
Highest standards of web design quality.